Nanjing Chuangqi Auto Parts Company

Nanjing Chuangqi Auto Parts Company is faced with a unique business environment because of various changing business trends and dynamics. Currently, the company is faced with a challenge of integrating its product line (Sharp and Yang, 2001, p. 9). In addition, the management has to decide whether to outsource its major processes or make them internally. It should be known that the company has had limited success as far as international expansion is concerned and this is major concern.Advertising We will write a custom essay sample on Nanjing Chuangqi Auto Parts Company specifically for you for only $16.05 $11/page Learn More These are situations that are currently facing the company and because of their urgency, they are supposed to be evaluated and looked at for long term sustainability. The company has had limited success with its international expansion program and that is why it needs to work on its supply chain. To manage their supply chain in futu re, they should first of all sort out their liquidity issues to give it an upper hand in the market (Hugos, 2006, p. 13). Because the auto industry has a lot of competition, they should come up with good measures to involve various supply chain stakeholders for sustainability. As much as the company has been actively involved in expansion programs, they have not been successful. In this case, the company needs to go on the drawing board to evaluate its currents strategies that have not worked. At this stage, it will not be advisable for the company to go on with its expansion plans (Harwit, 2001, p. 21). Instead, it should focus on current projects to gain economies of scale. This will give it a competitive advantage to compete well in the market before it can think of future expansion plans. Economies of scale are necessary in the auto industry because it has high costs of production and companies need to be strategic in their decisions and ideas to succeed. Therefore, at this stag e in the company’s life, it needs to first of all establish itself before it can think of going international (Kenworthy, 2004, p. 14). Should the company decide to expand because this is still an open option, it should focus its attention on buying equipment instead of subcontracting. If the company buys its own equipment, it will be in a good position to satisfy the market without straining. This is because subcontracting is expensive and might have various shortcomings that can end up affecting the company’s operations. The company should be able to produce enough products that will satisfy different consumer needs and this can only be achieved if they are in charge of their own production activities (Hugos, 2006, p. 26). In the long run, they will be able to know where and when to supply their products. Nanjing Chuangqi Auto Parts Company has a great potential in the market and should look for enough funds to enhance its supply chain and come up with effective stra tegies (Sharp and Yang, 2001, p. 16). Before the company decides to expand to a new market, it should critically evaluate it to avoid any supply chain constraints. By looking for investors through good funding initiatives, the company will be in a good position to finance its supply chain and this is a competitive advantage.Advertising Looking for essay on business economics? Let's see if we can help you! Get your first paper with 15% OFF Learn More The only weakness with such an option can be seen in various demands that the new investors will likely come up with. As a matter of fact, the company should evaluate its business strategies because they have not been effective. This can be proved from the fact that its international expansion program has had limited success (Georgano, 2003, p. 23). By reviewing its business strategies, the company will be able to align itself strategically in the market. In this case, it needs to attract new talent and this may end up bei ng costly (Hugos, 2006, p. 34). All these aspects have a high probability of success because they will have a positive impact on the company’s operations. As a matter of fact, the management is committed to ensure that the company is successful. Reference List Georgano, G, N. (2003). Cars: Early and Vintage: 1886–1930. London: Grange- Universal. Harwit, E. (2001). The Impact of WTO Membership on the Automobile Industry in China. North York: Captus Press Inc. Hugos, M. (2006). Essentials of Supply Chain Management. New York: John Wiley Sons. Kenworthy, J, R. (2004). Transport Energy Use and Greenhouse Emissions in Urban Passenger Transport Systems. Ontario: Firefly Books. Sharp, J, D., Yang, A. (2001). Nanjing Chuangqi Auto Parts Company. Beijing: Beijing University.Advertising We will write a custom essay sample on Nanjing Chuangqi Auto Parts Company specifically for you for only $16.05 $11/page Learn More This essay on Nanjing Chuangqi Auto Parts Company was written and submitted by user Winston Blanchard to help you with your own studies. You are free to use it for research and reference purposes in order to write your own paper; however, you must cite it accordingly. You can donate your paper here.

Socrates and the Socratic Ethic essays

Socrates and the Socratic Ethic essays Socrates is considered the top philosopher of all time. He has influenced more people in history than anyone other than Jesus. Socrates worked hard throughout his life to try to make people think deeper beyond the everyday thought, to look inside and really ponder on different subjects, none more so than that of moral ethics. Socrates wanted to define what was morally right from wrong. This is what derived the Socratic ethic. It was what Socrates considered to be the way a person should live their life. The thing that set Socrates apart from others, though, was that he stuck to this Socratic ethic so relentlessly that is finally led to his death. At a time when many people would have thrown it out the window to save their life, he was bound to it. Socrates wanted to leave an everlasting mark on mankind, one that has not been forgotten even to this day. Socrates was jailed for reasons he could not get an answer for. He was sentenced to death just because he had bothered and annoyed people too much. There were many that were enlightened by his speeches, but he angered much of the state. I do not totally agree with Socrates decision not to escape in the Crito. He developed this Socratic ethic and proudly stood beside it by fulfilling his duty. He also believed that the quality of life was more important than the quantity (even though he was 70), so if he had lived a high quality life dying would not matter. If I had so strongly believed in something, I would have escaped and fought for what I believed in. Dying for something, and fighting for it so other people do not die in the same way would be my way of fulfilling my duty. Socrates in the Crito is in fact just surrendering to the state by accepting an obviously false indictment plus a much too severe punishment for it. They would have had to run me down and execute me be fore I would hand my life over to any state as long as I was fighting justly for my cause. ...

How to Define Anode and Cathode

How to Define Anode and Cathode Heres a look at the difference between the anode and cathode of a cell or battery and how you can remember which is which. Keeping Them Straight Remember the cathode attracts cations or the cathode attracts charge. The anode attracts negative charge. Flow of Current The anode and cathode are defined by the flow of current. In the general sense, current refers to any movement of electrical charge. However, you should keep in mind the convention that current direction is according to where a positive charge would move, not a negative charge. So, if electrons do the actual moving in a cell, then current runs the opposite direction. Why is it defined this way? Who knows, but thats the standard. Current flows in the same direction as positive charge carriers, for example, when positive ions  or protons carry the charge. Current flows opposite the direction of negative charge carriers, such as electrons in metals. Cathode The cathode is the negatively charged electrode.The cathode attracts cations or positive charge.The cathode is the source of electrons or an electron donor. It may accept positive charge.Because the cathode may generate electrons, which typically are the electrical species doing the actual movement, it may be said that cathodes generate charge or that current moves from the cathode to the anode. This can be confusing, because the direction of current would be defined by the way a positive charge would move. Just remember, any movement of charged particles is current. Anode The anode is the positively charged electrode.The anode attracts electrons or anions.The anode may be a source of positive charge or an electron acceptor. Cathode and Anode Remember, charge can flow either from positive to negative or from negative to positive! Because of this, the anode could be positively charged or negatively charged, depending on the situation. The same is true for the cathode.

Global South (South Africa) Essay Example | Topics and Well Written Essays - 1500 words

Global South (South Africa) - Essay Example History of South Africa Colonisation The term ‘Colonialism’ is referred to a practice of domination that entails the subjugation of one group of people to another. It also refers to political and economic control over the dependent territory (Stanford University, 2006). According to McMichael, colonialism is the subjugation by psychological and physical strength of one culture by a colonising control through the means of military conquest of territory or areas and abolition of native people and their cultures (University of Kentucky, 2009). The essay looks at various aspects of South Africa from the point of view of international studies. The study will cover the history of colonisation of South Africa along with political system, demographics of South Africa. Development of South Africa along with the various conflicts that the country has seen will be observed in the essay. The British had colonised South Africa due to their trade interests, strategic ports and the rou tes towards their Asian colonies i.e. to fulfill their political objectives. The effect of colonisation was seen in early 1870s and in the year 1875, Cape of South Africa was colonised (Brownfield, 2011). The colonisation of South Africa by the British people was for the motive of capturing ports routes that they could use for their trade purpose. The other reason was the supply of labour and resources which assisted the British economy to grow. Prior to the colonial power of the British over South Africa, the Dutch had colonised the area. In the year 1652 the Dutch first colonised South Africa and in the same year the legal system was implemented. In 1488, the Dutch people first reached South Africa and colonisation began in 1652. The Dutch East India Company appointed Jan Van Riebeeck to establish a station in the Cape of Good Hope which was established but later found problems. They then colonised the area for their benefit. The Dutch defeated the Xhosa tribe and took control ove r them in the first war. Later another war was fought between them and this resulted in Dutch losing its control over them and then the British took over the control. In the year 1806, the British took over the control from the Dutch in Cape of Good Hope (Drumstruck, n.d.). Even after the Zulu War and two Anglo-Boer wars, the colony was under the British rule. The African National Congress was created in 1912 and they came into power in 1994 when the first elections were held (US Department of States, 2010). Independence from the British rule was achieved in the year 1910. But still there were elections that were controlled by the British people. In the year 1990, Nelson Mandela was released and there was first democratic election in April 1994 under the constitution of South Africa (Michigan State University, 2011). The process of decolonisation takes place when former colonies and non-self governing territories become the self-governing state (Garoupa & Gata, 2000). The decolonisa tion process of South Africa was primarily based upon the methods of the British government that transferred the power in order to maintain stable democracies. There were several controversies in the decolonisation process. However, the transfer of the power to the national party of South Africa made the process quicker and thereby resulting in the end of the colonial rule (Verstraelen, 2002). Political System South Africa, when gained its

The Appraisal System of a Company and Its Strengths and Weaknesses Essay - 5

The Appraisal System of a Company and Its Strengths and Weaknesses - Essay Example The researcher states that performance appraisal is one of the most common platforms used by employers to determine whether their employees are sufficiently qualified for promotion. However, the contemporary work environment is changing with teamwork gradually replacing hierarchical management. Further, organizations are increasingly shifting their focus toward employee empowerment and participative leadership, as opposed to the traditional authoritative leadership style. In addition, companies are reducing managerial positions thus increasing workloads and making supervisors responsible for large groups of employees. This means that supervisors are no longer capable of observing employees and providing fair, precise, valid and inspiring performance evaluations. As a result, modern companies have no choice but to look for appraisal mechanisms that adopt these changes and, at the same time, support and promote employee development. Most organizations in the present business environmen t have resorted to using the 360-degree appraisal approach. This method is popular for its ability to provide workers with the information they need to change and align their abilities or talents with functions that meet company goals. However, this appraisal mechanism is not without faults. This research project was meant to analyze usage of a performance appraisal method in a company and to collect information that would aid in the system’s improvement in regard to accuracy, fairness, credibility, and objectivity. The company chosen for this research applies the 360-degree feedback method. The inception of this appraisal system can be linked to past satisfaction surveys, which were used to enhance morale and communication among workers. The system also has its foundation in employers’ desire to encourage employees in their efforts to set goals, as well as, the provision of feedback to motivate workers. At this time, performance reviews were usually conducted by super visors who also provided participating employees with the relevant feedback. However, changes in the 21st century prompted many organizations to abandon the conventional supervisor-partisan appraisal method. For instance, there are no longer many managerial positions, meaning that administrators have more pressing concerns than supervising junior staff. Further, the employees participating in the review are supposed to interact with others in different organizations or departments, making it rather difficult for supervisors to monitor them effectively and provide credible feedback. The modern environment is also characterized by acute competition, which has made companies exert extra focus on customers as opposed to employees. Given the above changes, participants in modern performance reviews are subject to scrutiny by stakeholders other than employers. This is where the 360-degree appraisal mechanism comes into play.

Salvador Dali Essay Example for Free

Salvador Dali Essay Salvadore Felipe Jacinto Dali Y Domenech was born on May 11, 1904 . in Figueras, Spain. He was a Spanish Surrealist painter and printmaker by trade. Dali is commonly regarded as having been â€Å"artistically influential for his explorations of subconscious imagery†. As an art student in Madrid and in Barcelona, Dali assimilated a vast number of artistic styles and displayed unusual technical facility as a painter. It was not until the late 1920s however, that two events brought about the development of his mature artistic style. The first of these was Dalis discovery of Sigmund Freuds writings on the erotic significance of subconscious imagery and the second was Dalis affiliation with the Paris Surrealists, a group of artists and writers who sought to establish the greater reality of mans subconscious over his reason. To bring up images from the depths of his subconscious mind, Dali began to introduce hallucinatory states in himself by a process he described as paranoiac critical. In essence, the paranoiac critical meant looking at one thing and seeing another. In my opinion, this is an extended version of the face seen in the fire. Heads turn into a distant city, a landscape resolves itself as a still life, inexplicable combinations are seen to lurk magically beneath the skin of the world and thus the foundation for much Dalis artistic philosophy is established. Once Dali hit on this method, his painting style matured with extraordinary rapidity, and from 1927 to 1937 he produced those paintings which made him the worlds best known Surrealist artist. Dali depicted a dream world in which commonplace objects are â€Å"juxtaposed, deformed, or otherwise metamorphosed in a bizarre and irrational fashion†. Dali portrayed these objects in meticulous, almost painfully realistic detail and usually placed them within bleak, sunlit landscapes that were reminiscent of his Catalonian homeland. Much of my research indicates that the most famous of these enigmatic images is probably The Persistence of Memory (commonly known as Soft Watches) which was painted in 1931. In this painting, limp, melting watches rest in an eerily calm landscape. Moving to Paris around 1928, Dali frequented the Cafe Cyrano, the headquarters of the Parisian surrealists, and in 1929, he first exhibited his own surrealist paintings. Dali continued to study the writings of Sigmund Freud and subsequently declared an ambition to systemize confusion. In addition to such paintings as The Persistence of Memory, other famous works such as The Sacrament of the Last Supper which was painted in 1955 and is currently on display at the National Gallery in Washington, D.C., have become widely known as part of the definitive record of twentieth century art. In Dalis books, of which he wrote many himself, canvases, like The Persistence of Memory seem like looking down the wrong end of the telescope at a brilliant, clear, shrunken and poisoned world whose deep mannerist perspective and sharp patches of shadow invite the eye but not the body. I doubt whether one could imagine walking on that stretched, satiny beach among the oozing watches. This atmosphere of voyeurism lent force to Dalis obsessive imagery of impotence, of violence and of guilt. Even in his most extreme moments of anticlerical shock, however, research indicates that Dali remained a Spanish Catholic. He inherited from Spanish devotional art a paralyzing morbidity about flesh. He seemed to like anything that was not erect: running Camembert, soft watches, sagging loaves of flesh held up by crutches. Naturally all this was much more shocking fifty years ago than it is today: Dali was regularly denounced by Fascists and Stalinists alike as a decadent threat to youth. When he could no longer annoy either the bourgeoisie or the self- appointed guardians of the proletariat, he mortally offended the avant-garde by embracing Franco and the Pope, and was duly drummed out of the surrealist group for it Dalis reaction, natural in such an enfant terrible (approx. translation: terrible child), was to become more royalist than the King and more ostentatiously greedy than his Palm Beach and Hollywood patrons. If the net result was a tacky, phosphorescent caricature of Genius at Work, an embarrassment to most aficionados, it is still inconceivable to such eccentric art buffs that Dali the bad boy will ever be expelled from the pantheon of modern imagination. With the Spanish director, Luis Bunuel, Dali also made two surrealistic films. The first was, Un Chien Andalou ( French for An Andalusian dog) produced in 1928 and the latter was LAge Dor (The Golden Age) produced in 1930. Both of these films are commonly described as being grotesque but filled with highl y suggestive images. The production of Dalis art and films was both complimented and further popularized by his maintenance of in image similar to the one reflected in his works;: His eccentric appearance consisting ordinarily of a flowing cape, handlebar mustache, and popping eyes helped to make Salvadore Dali recognized worldwide. In the late 1930s, Dali switched to painting in a more academic style under the influence of the Renaissance painter Raphael, and as a consequence, that was another example of why he was expelled from the Surrealist movement. In the later years of his life, Dali spent the majority of his time designing theater sets, interiors of fashionable shops, and jewelry as well as exhibiting his genius for flamboyant self-promotional stunts in the United States, where he lived from 1940 to 1955. In the period from 1950 to 1970, Dali painted many works with religious themes, though he continued to explore erotic subjects, to represent childhood memories, and to use themes centering on his wife, Gala. Notwithstanding their technical accomplishments, these later paintings are apparently not as highly regarded as the artists earlier works. Salvadore Dali died on January 3, 1989 in Figueras and is now often regarded as one the greatest twentieth century artists yet. With some artists, death is only a ratification of decay: it releases them from the humiliations of their late careers. So it was with Salvador Dali, who when he died at the age of 84 was perhaps the archetype of that 20th century phenomenon, the embarrassing Genius. He was the first modern artist to exploit fully the mechanism of publicity. He appropriated the idea of the artist as demonic obsessive. He dealt with the question Why should your fantasies matter?. Clearly, Salvadore Dali utilized communication and all forms of contemporary imagery to make not only his works, but himself into a legend. Bibliography: Ades, Dawn, Dali and Surrealism (1982); Dali, S.,Salvador Dali: Diary of a Genius (1990); De Liano, I. G., Dali (1984); Descharnes, Robert, Dali (1984); Etherington-Smith, M., The Persistence of Memory: A Biography of Salvador Dali (1993). Various internet sites

Post Emancipation of Slaves Essay -- American History

After the emancipation of slaves, many things changed throughout the south. The slaves had the title of freed people, but these freed people didn't have the same rights and privileges as their white counterparts. Even though the freed slaves were suppose to be able to live an equal life with the whites, the whites still found ways to keep the African-Americans from being equal with them on all levels. The whites imposed all kinds of hidden rules towards the blacks and the consequence of breaking those laws was death. The whites did not want the ex slaves to be equal and even after the white men's mistress failed at assuming the jobs of their ex slaves, the slave masters still didn't give blacks credit for being able to do the work that they did. Things did not get better until after the civil rights movement and even then, things are as great as they should be. Things before the civil rights movement, from the beginning of slavery to the civil rights movement was the worst that it co uld get and even now there is only a little sign of improvement, but the fact that people in the world who still wants to see racial equality show that the fight for equality isn't over and it won't be until the goal at hand is successful. After the emancipation of slaves, the wives had to take over the role that the former slaves once did. The wives had to cook, sweep, wash the clothes, feed the animals, milk the cows, take care of the children, and clean. The wives of these former slave owners had to assume the jobs that the freed slaves abandoned and they also had to do the things that they normally did when the slaves were there. At first they were upset because they knew that once their slaves left, they would have to fulfill the duties ... ... place. When the blacks moved to the city they faced hatred and they got harassed by the whites and the current black residents. The newly blacks that moved to the city not only faced hatred and harassment, but also city officials made things much harder for blacks to be able to move into the cities. In conclusion, the black have faced many problems after the emancipation of slaves. Even though things did not get better for the freed blacks until the civil rights movement, things still were better then being someone's slave. The emancipation of the slaves not only affected the blacks but also the whites. The whites were affected because now they had to do all their work themselves and they had to face the fact that the blacks were suppose to be equal with them, which is why they tried their best to keep the black people down socially, politically, and economically.

The Muse Of A Nurse In 1916 –

It was going to be an ordinary afternoon, the 7th of July 191 6_ Ever since It was declared that war had begun on the 28th of July, the whole country had been busting and screaming at the thought of the combat. Most men were Jumping at the idea of volunteering, bragging about their strength and how it will all end by Christmas. I would have liked to have thought that, but I simply didnt have the luxury. My father was 47; too old to be enlisted. He was married anyway, so he couldn't.The war had been on-going for little less than 2 years. A letter came through the post this morning addressed to me, but I had neglected to read It, as I had to be at the local hospital to tend to some accidents that had occurred on the railway. By the time I got back, I was itching to read it. I had to do chores first, however, before I could even look at the letter. Ironing, feeding the chickens and pigs, pulling up the potatoes, checking Jimmy hasnt grazed his knees alling out of the tree and then clean ing out the hay in the stables.It took about three hours, which was infuriating. To top it all off, Jimmy insisted on getting yet another demonstration on how to climb the oak tree. He's only 9, bless him, and he Just cant seem to get the hang of keeping the strength in his arms and wrists. â€Å"Jimmy, I don't really want to do this right now†¦ † I told him, trying to pry him off my hip. He was about half my size, since he's 9 and I'm 23.

Trap Ease Answer

Q1: They face once in a lifetime opportunity means that they are talking about the potential for profit and growth required following Information to Evaluate the Opportunity:-Determine the product selling point that will put it as a competitive advantage over other products. -make a survey about customers if they are willing to pay a higher price for the innovative product offered by the company.– make Competitive Frame of Reference (customer awareness-product quality-product availability-technical assistance-selling staff) -Identify the market segments (com/mkt3013-practice-2/">market segmentation), and select the target segment (market targeting). – Advantages of using the Ease-Trap over other competitors product (User Friendly-Child Friendly-Pet Friendly-No Poison-reuse-no clean up)I think the group is going to write the following â€Å"mission statement†: We produce a trap that you could use safer and easier than the traditional one, with no risk of catching your fingers while loading itI suggest writing the following â€Å"mission statement†: â€Å"we are making innovative mousetrap that traps mice easily, friend of the environment, and good value of money with no danger for your child†.Q2/ She identified the best target market (women) because they don’t like the mess or the risks created by traditional mouse traps. This is a good marketing segment to begin with They could try to focus on– Environmentalists as trap-ease is reusable so creates less of a strain on the environment which would make it a very attractive thing for them, -Animal lovers would love the Trap-Ease mouse trap because it doesn’t require poison or pose the risk of snapping closed on a paw or tongue of a pet. -Corporate Businesses as Food Company would probably like the Trap-Ease mouse trap because of its high quality more futuristic image and the fact that it would create as much of a mess, -families which have a kids as trap-ease with no danger for kids -hospitals-people who live in new cities as mice were spreadQ3/ They had positioned the product by mentioning that it is safer and easier to use than the competitors' products (Traps Mice Easily), and that there is no risk of catching one's finger while loading it.I think they can position the trap-ease as no dangerous for small children at home, Never seeing or touching a dead mouse again, fewer waists because it is re-useable, by having an incredibly good customer service team that could deliver services to their customers that were having problems using the productQ4/ The marketing mix of a company consist of the four P’s: Product: trap-ease.Price: about five times more expensive than standard trap.Place: trap-ease distributed directly through national grocery, hardware and drug chains (retailers) such as Safeway, sellers, Canadian tire, and shoppers drug mart avoiding any wholesaler or other intermediaries. Promotion: Trap-Ease had an promotion bud get about $60.000 They are spent $10,000 on advertising, the other $50.000 are spent on travel costs to visit trade shows and to make sales calls on retailersProblems:– Price is very high; she could offer a wider range of prices on the different models of their trap in order to offer more variety – Place: she was trying to distribute their product through large stores. They can use internet shop (E-shop) as People on the internet are often caring with quality, ease of use, and innovativeness and don’t mind spending a little more money to get what they want.It is also a high profit market because it reduces transportation costs and there are no middle man costs – promotion: she concentrated whole marketing budget on visiting trade shows and advertising on chatelaine and other home magazines ,she should promote over the internet for certain on sites and also think about putting out ads on TV. Q5/ Trap-Ease America’s competitor is any company that cre ates mouse traps competitors include Victor, JT Eaton, Riddex and D-CON who offers both baits and traps.They actually also offer a version of a no touch mouse trap in which you don’t have to touch the mouse after you have trapped it. They are selling this for $4.29 which is higher than the suggested retail price for the Trap-Ease mouse trap which is $2.99, which will give trap-ease a pricing advantage. Havahart offer traps which humanely catch everything from mice to voles and shrews and are competition for the humane factors of the Trap-Ease. There are also in direct competitor as poisons that are sold which are a danger to pets and animals as well as the mice they are supposed to kill.Q6/ Swot analysisInternal Strengths Weakness 1/very innovative product and engneered well 2/long life product as it is re-useable 3/with low risk specially for kids 4/highly environmemntal 1/high price 2/low promotion 3/do not detemine good target of market segmentation 4/product oriented stra tegyExternal Opportunities Threats 1/unique product,so it is a high potential market 2/less competitors 1/traditional marketers 2/chemicals and pesticidesNew marketing strategy:- 1/targeting:The targeting should have been done within a broader demographic area. Slums, warehouses, go downs, docks, kirana shops, retail stores, restaurant, canteens and cold storages must be targeted for potential customers. The segmenting must avail wholesalers and the intermediaries too apart from the retailers. Marketing channels like Toll-free numbers, newspapers, television, radio and mobile marketing must be used effectively to target MEN. Pest control companies must be primarily targeted and a joint venture can be planned if necessary. We should target to environmentalists, animal lovers and corporate business. 2/ PromotionsWhen two traps are sold in a single package it might not be appealing to the customers who are ready to experiment. So it should be one at a time. The cost must be cut down as low as possible at least for initial days because the customers are driven to products that are freely available for fewer prices. Here the packaging plays a prominent role. Free samples to the agencies must be initially given so that they get the customers acquainted to the product in order to gain a good name in the market. There should be mass distribution of the product and free demo services must be provided.The marketing network within the organization must be increased, instead of Martha being the single salesperson. There must be door-to-door salesperson to make the sales effective. The administrative costs must be cut down and more money should be spent in promotional activities like advertising in movie theatres. Showing a demo in the retail shops, approaching government to promote in railways and bus-stands as a social cause and environment savior. A brand ambassador must be endorsed to promote the product in order to attract the customers. Money back promise should be m ade to the customers if the products are found defective. This way they will gain the trust of the customers. 3/ Using Customers Value Triad:Though there’s value in terms of quality, satisfaction of the customers from the product is less because of its high price. And proper feedbacks must be taken from the customers as well as the retailers in order to assess the true position of the product. Online booking facilities must be provided so  that more customers can know the details about the product and buy it easily.The cost and communication of the four 4c’s concept must be kept in mind. The safety and re-usability aspects of the product must be communicated well to the customers. Retaining customers is very important and that can be done only through quality service. Customers are gods and promises made to them should be kept. They lost an order because of time the management and Matha doesn’t seem to learn from the mistake. The goodwill of the organization i s necessary for any product to remain for a long time. 4/ Planning:A proper market research is necessary to understand the wants of customers. Timely adjustments must be done based on the marketing environment. There must be a backup plan always when the target sales and profits are not achieved. When the sales have gone down in April, the marketing strategy must be immediately changed.The administrative costs must be cut down heavily. Also the reasons for why the product is not bought the second time must be found out and necessary changes made to the product as per customer benefits. Repeat buying will happen only when the services provided are beneficial to the customers. When the trade shows haven’t bought enough sales, the costs should be cut down there and allocate more money for advertising.Target Group Product Strategy Distribution Strategy Promoting Strategy ControlThe first thing I would do to change Trap-Ease’s marketing strategy would be to increase the amo unt of people in their marketing team. Although Martha was probably trying to keep down costs by not hiring anyone for her marketing team she made one important mistake. One of the most important things when coming out with a new product is the Marketing because until you’ve communicated the benefits of your product to the Consumer there will not be sufficient demand for it. Her entry into the market was too small scale and chances are that with such an innovative

Battle of Ezra Church in the Civil War

Battle of Ezra Church in the Civil War Battle of Ezra Church - Conflict Date: The Battle of Ezra Church was fought July 28, 1864, during the American Civil War (1861-1865). Armies Commanders Union Major General William T. ShermanMajor General Oliver O. Howard13,266 men Confederate Lieutenant General John Bell Hood18,450 men Battle of Ezra Church - Background: Late July 1864 found Major General William T. Shermans forces advancing on Atlanta in pursuit of General Joseph E. Johnstons Army of Tennessee. Reviewing the situation, Sherman decided to push Major General George H. Thomas Army of the Cumberland over the Chattahoochee River with the goal of pinning Johnston in place. This would permit Major General James B. McPhersons Army of the Tennessee and Major General John Schofields Army of the Ohio to shift east to Decatur where they could cut the Georgia Railroad. This done, the combined force would advance on Atlanta. Having fallen back through much of northern Georgia, Johnston had earned the ire of Confederate President Jefferson Davis. Worried about his generals willingness to fight, he sent his military advisor, General Braxton Bragg, to Georgia to assess the situation. Reaching Atlanta on July 13, Bragg commenced sending a number of discouraging reports north to Richmond. Three days later, Davis directed Johnston to send him details regarding his plans for defending the city. Displeased with the generals noncommittal response, Davis decided to relieve him and replace him with the offensively-minded Lieutenant General John Bell Hood. As orders for Johnstons relief were sent south, Shermans troops began crossing the Chattahoochee. Anticipating that Union forces would attempt to cross Peachtree Creek north of the city, Johnston drew up plans for a counterattack. Learning of the command change on the night of July 17, Hood and Johnston telegraphed Davis and asked that it be delayed until after the coming battle. This request was refused and Hood assumed command. Battle of Ezra Church - Fighting for Atlanta: Attacking on July 20, Hoods forces were turned back by Thomas Army of the Cumberland at the Battle of Peachtree Creek. Unwilling to surrender the initiative, he directed Lieutenant General Alexander P. Stewarts corps to hold the lines north of Atlanta while Lieutenant General William Hardees corps and Major General Joseph Wheelers cavalry moved south and east with the goal of turning McPhersons left flank. Striking on July 22, Hood was defeated at the Battle of Atlanta though McPherson fell in the fighting. Left with a command vacancy, Sherman promoted Major General Oliver O. Howard, then leading IV Corps, to head the Army of the Tennessee. This move infuriated the commander of XX Corps, Major General Joseph Hooker, who blamed Howard for his defeat the previous year at Chancellorsville when the two were with the Army of the Potomac. As a result, Hooker asked to be relieved and returned north. Battle of Ezra Church - Shermans Plan: In an effort to compel the Confederates to abandon Atlanta, Sherman devised a plan that called for Howards Army of the Tennessee to shift west from their position east of the city to cut the railroad from Macon. A critical supply line for Hood, its loss would force him to abandon the city. Moving out on July 27, the Army of the Tennessee began their march west. Though Sherman made efforts to conceal Howards intentions, Hood was able to discern the Union objective. As a result, he directed Lieutenant General Stephen D. Lee to take two divisions out the Lick Skillet road to block Howards advance. To support Lee, Stewarts corps was to swing west to strike Howard from the rear. Moving down the west side of Atlanta, Howard took a cautious approach despite assurances from Sherman that the enemy would not oppose the march (Map). Battle of Ezra Church - A Bloody Repulse: A classmate of Hoods at West Point, Howard expected the aggressive Hood to attack. As such, he halted on July 28 and his men quickly erected makeshift breastworks using logs, fence rails, and other available material. Pushing out from the city, the impulsive Lee decided not to assume a defensive position along the Lick Skillet road and instead elected to assault the new Union position near Ezra Church. Shaped like a reverse L, the main Union line extended north with a short line running west. This area, along with the angle and part of the line running north, was held by Major General John Logans veteran XV Corps. Deploying his men, Lee directed Major General John C. Browns division to attack north against the east-west portion of the Union line. Advancing, Browns men came under intense fire from the divisions of Brigadier Generals Morgan Smith and William Harrow. Taking immense losses, the remnants of Browns division fell back. Undeterred, Lee sent Major General Henry D. Claytons division forward just north of the angle in the Union line. Encountering heavy resistance from Brigadier General Charles Woods division, they were forced to fall back. Having wrecked his two divisions against the enemys defenses, Lee soon was reinforced by Stewart. Borrowing Major General Edward Walthalls division from Stewart, Lee sent it forward against the angle with similar results. In the fighting, Stewart was wounded. Recognizing that success was unobtainable, Lee fell back and ended the battle. Battle of Ezra Church - Aftermath: In the fighting at Ezra Church, Howard lost 562 killed and wounded while Lee suffered around 3,000. Though a tactical defeat for the Confederates, the battle prevented Howard from reaching the railroad. In the wake of this strategic setback, Sherman commenced a series of raids in an effort cut the Confederate supply lines. Finally, in late August, he began a massive movement around the west side of Atlanta that culminated with a key victory at the Battle of Jonesboro on August 31-September 1. In the fighting, Sherman severed the railroad from Macon and forced Hood to depart Atlanta. Union troops entered the city on September 2.

5 Ways to Make Your Career Dreams Come True

5 Ways to Make Your Career Dreams Come True Watching your friends and coworkers get their dream jobs or launch their dream careers can be taxing. Maybe you feel like it will never happen to you. But that mindset can lead to depression and can sap you of your energy to actually make it happen for yourself. Try these five strategies and start to make the changes you need to go in the direction of your dream.Think bigThere are two kinds of people in the world: those who  believe leaders are born that way and those who  believe anyone can do or be anything. Be part of the second camp. Cultivate the three Ps: practice, perseverance, and persistence. Then add passion and pursuit to the mix. You’ll never get where you want to go if you don’t really want to get there.Be confidentYou chose your dream, now believe in it. Take risks and make achieving your goals your top priority. Once you’ve made a choice you know to be right, it will be that much easier to devote yourself to it 110%.Don’t expect instant resultsJust because the journey’s long doesn’t mean you’ll never reach your destination. Keep working on your goals every single day, even if you can’t see any immediate payoff. The reward will come. Add patience to your magic P words.Edit your friends listSocial relationships are a huge part of a healthy life and career. Surrounding yourself with happy and like-minded people can be a really effective way to keep yourself afloat and heading for large-scale success. Weed out the people that drain your energy or make you feel bad about yourself. Stick to the positives, even when it comes to people.Be gratefulIf you’re always grateful for something, then you’re already successful. Even when things are rough, there’s always something good to recognize and reflect on. Making gratitude a simple part of your routine will pay enormous dividends as you cultivate the life you want and start to see results. You’ll already be in the habit of being thankful!

ASPECT OF CONTRACT AND NEGLIGENCE Assignment Example | Topics and Well Written Essays - 750 words

ASPECT OF CONTRACT AND NEGLIGENCE - Assignment Example The breach of these essential elements of a contract makes the contract void. The essentials of a valid contract include  "offer and acceptance, Intention to create a legal relationship, lawful consideration, capacity of parties, free consent, the lawful object, certainty of meaning, possibility of performance, not declared to be void or illegal and legal formalities". In the given case, the elements are same, and breach of these essential elements of a valid contract makes the contract void (Collins, 2003). c) In any contract offer, acceptance, consideration and intention are very important as these are the basic element required to make a contract legally enforceable. Offer is important because if a person does not offer to another person to do something the other person cannot perform that task. Acceptance is necessary because a person should signify his assent that he has accepted his offer to do the task. Offer and acceptance makes a contract, and there should be a consideration (monetary value) to perform the task. There should be an intention to perform the contract otherwise there is no contract. a) Contents of standard business form are the terms of the contract. Every contract consists of terms and condition, which should be fulfilled by both the parties competent to contract. These terms are set by both the parties and must perform in order to finish the contract (Jones, 2013). These terms can be written or communicated with conversation at the time of entering a contract. The terms and conditions can include the price, which will be given on performance, mode of payment and the way to perform the task. All  terms and conditions must be fulfilled and must be performed in the agreed manner as they are essentials to the contract (Austen-Baker, 2011). b) The terms identified in the contract between Lady Gaga and owner of the Opera is the performance of the artist for several days.